Are you aiming to reach an educated, affluent and influential audience with your next marketing campaign? With PBS corporate sponsorship, you can share your brand’s story with engaged audiences across broadcast and digital platforms. Millions of people turn to PBS to hear untold stories, experience fresh perspectives and feed their curiosity.
PBS National Sales streamlines and helps your brand harness the power of PBS as the most trusted national media environment and the 7th most-watched television network in primetime. [1, 2]
PBS viewers pay attention to brands that support the programs they love.?Among the PBS audience:
PBS viewers are most likely to purchase from sponsorship messages compared to other networks of the competitive set [3]
of viewers appreciate the clutter-free environment, and 57% have a more favorable view of a brand for sponsoring PBS [3]
of viewers say that sponsors are different and better than other networks, and half say that PBS sponsors are high quality brands [3]
PBS Primetime viewership across platforms has shown significant growth:
Reach Curious & Engaged Audiences
Inspire audiences seeking great stories and exciting adventures.
Align with Award-Winning Programs
Drama. Science. News. Culture. PBS brings people together with quality programs.
Explore Cross-Platform Packages
Amplify your message and build brand trust across media platforms.
Sponsor PBS Programs
Sponsor PBS programming to achieve your branding and marketing goals.
Let’s Collaborate
Sources: 1. Marketing & Research Resources, Inc. (M&RR), January 2020; 2. Nielsen NPOWER, 2018-2019 TV Season, Household Rtg, M-Su 8p-11p time period data, All PBS Stations; 3. 2019 CitySquares Commercialism Research; 4. Nielsen NPower Primetime All PBS Stations 3/16-4/5/20 vs. 3/18-4/7/19 Households; 5. Google Analytics PBS owned platforms 3/16-4/5/20 vs. 3/18-4/7/19.
